Oh, that candy! A history of Stuckey's delectable confections.Remember the delicious anticipation of the moment just before you took the first bite of your favorite Stuckey's treat?
Thanks to Mrs. Ethel Stuckey, there's no place better than Stuckey's to satisfy your sweet tooth. In fact, since offering customers exactly what they want has always been a key to Stuckey's success, Stuckey's candies owe their beginnings to Mrs. Stuckey's extraordinary perception of her customers' needs.
Our customers, she suggested to her husband, would really enjoy the southern candy treats she'd always made. Why not add them to the varieties of pecans already available in the store?
Thankfully, Mr. Stuckey listened to the wisdom of his wife and, with the addition of flavored pecans, pecan divinity, pecan brittle and peanut brittle, and, of course, the Stuckey's Pecan Log Roll, an American tradition was born.
With the decision to offer customers old fashioned candy as well as pecans, life grew just a little more complicated for the Stuckey family. In the first true Stuckey's in Eastman, Georgia, a small candy kitchen was added to the side of the main store to rapidly deliver fresh "southern made" candy.
Mrs. Stuckey and her sister, Mrs. Pearl Landers, worked non-stop throughout the day, creating enough fresh, fluffy pecan divinity to ensure that every customer left with exactly what was wanted.
Mrs. Stuckey and Mrs. Landers made all the Stuckey's candy in this way until just before World War II. In fact, the method didn't change until the first Stuckey's candy plant was opened in Eastman in 1948.
Stuckey's Pecan Log Rolls: A southern tradition made even better.
While it's not exactly known who created the very first pecan log roll, many would argue that it was Mrs. Stuckey who actually perfected it. The signature item within all Stuckey's stores and the "must have" purchase during family travel stops from the 1950's through today, the candy was first made in the candy kitchen attached to each store.
In eight Stuckey's stores in the years after World War II,
employees faithfully followed Mrs. Stuckey's original southern recipe. The maraschino cherry-laced
nougat was hand dipped in hot, creamy melted caramel, then before cooling, freshly
shelled pecan halves would be liberally sprinkled onto the caramel. Each pecan
log roll was hand wrapped and delivered straight to the customer.
As the Stuckey's Pecan Log Roll grew to its legendary popularity, demand outpaced production. Today, the Stuckey's Pecan Log Roll is offered in a vast array of sizes and still is based upon Mrs. Stuckey's original recipe.
Flavored Pecans: Another natural step.
When W.S. Stuckey, Sr. decided to sell pecans at his roadside stand, he had no idea how successful and popular his products would eventually become. As his business grew beyond his wildest dreams, Mr. Stuckey decided to expand his pecan offering with flavored pecans.
In 1952, both the Toasted 'n Salted and Sugar 'n Spiced Pecans made their début in vacuum sealed, church key cans. The innovative Mr. Stuckey embraced the idea of massive, off-shelf product displays with his flavored pecans, among the all-time favorite products of Stuckey's fans. In a Stuckey's store in the 1950's, it wasn't unusual to find 200 or more cans prominently displayed on a small round table in the traffic aisle of the sales floor.
Both of these pecan flavors were joined in the 1990's by the Honey Roasted Pecans, the Dry Roasted Pecans, the Praline Pecans, and in the 21st century by the Lightly Salted Pecans. And though the packaging is different today, the unparalleled freshness and quality remain the same.
Our photo gallery is a great place to remember a bit of our past - and yours.
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